Staff

• √ Product Manager uniquely qualified to DEFINE, DOCUMENT, DRIVE, and DELIVER product and service road map.

• √ WordPress Expert in site building/maintenance (WPMU/Multisite), Custom Web Design, WordPress Training, Membership Management, SEO, Ecommerce.

• √ Strong Web Development (HTML, CSS, PHP, JavaScript, jQuery) and Graphic Design skills.

• √ Strong and comprehensive Marketing skills from concept to execution.

• √ Adept at the latest Social Media and marketing technologies.

• √ Project management, event planning, presentation, and training skills.

• √ Experience managing multiple vendor and client relationships.

• √ Business Development, Sales, and Management experience.

• √ Strong Network Products experience including 4 years in sales for a manufacturer.

• √ Strong Channel experience including VAR/Reseller, Distribution, etc.

• √ Ability to work within tight budgets.

• √ Entrepreneurial experience with acute administrative and technical proficiency.

• √ Ability to work independently or within team environment, and across organizations.

• √ Excellent written/oral communication and presentation skills.

• √ Detail oriented and extremely thorough while driving towards big picture goals.

• √ Strategic approach to problem solving.

• √ Energetic, personable, innovative, adaptable and persuasive.

• √ Advanced Excel/Access and most CRM and other software packages.

Currently Jeff is available for freelance, project, or contract opportunities within:

• PRODUCT MANAGEMENT - DEFINE, DOCUMENT, DRIVE, and DELIVER product and service road map.

• WEB DESIGN & DEVELOPMENT - web design, web development, website maintenance: PHP, ASP, JavaScript, jQuery, CSS, CMS [nearly exclusively using WordPress or WordPress Multi-site WPMU], WordPress troubleshooting (fix plugin conflicts, theme problems, WordPress security issues)

• MARKETING - PPC internet advertising, SEO, email marketing, web analytics, etc.

• GRAPHICS - graphic design, brochures, data sheets, web banners, logos, etc.

• TECHNICAL WRITING - requirements management/analysis, technical documentation, product requirements, market requirements, wire-frame design, data sheets

In 2009 Jeff founded a marketing company based out of Golden, Colorado named MileHighMarketing.com. Jeff is currently building on his technology and marketing experience by offering marketing services to small and mid-sized companies and non-profits. MileHighMarketing's service offerings include web design, web development, graphics, internet marketing, technical documentation, product management consulting, and market research.

Since 2010 up to the present Jeff has been the founder of SiteSubscribe.com, a small online business which focuses on building websites (freelance web design) and providing his customers with Managed WordPress Hosting (Hosting+Maintenance+Support). SiteSubscribe is currently Jeff's primary focus.

Product Management

Prior endeavors also include 3 years of valuable experience as Product Manager within a global organization (Panasonic Avionics) for web-based software with emphasis on defining and documenting product and service requirements (PRD/SRS/MRD) including user-interface (UI) design including screen mock-ups and wireframe designs with usability testing, supporting Sales & Marketing by assisting with creation of customer-facing marketing and internal training materials, and driving product and marketing development and customer implementation through the entire project life-cycle (SDLC) through strong leadership.

Business Development

With commercial dealings involving visits to Microsoft in Redmond, WA, and Apple, HP, and Toshiba in California to name a few, Jeff has been involved in many successful high level business development activities with companies known throughout the world.

Jeff is also the creator and primary Administrator of the LinkedIn D-Link Alumni Group, as well as several other Meetup groups.

Extensive Printing/Graphics/Publishing Background

Prior to getting involved in technology Jeff had over 19 years of extensive experience in the printing industry as a journeyman printer having roles including Printshop Owner, Printing Sales, Print Broker, Production Manager, Pressman, and Graphic Artist (anyone still remember what a rubylith is??).

With a keen understanding of business and business drivers, Jeff is an experienced entrepreneur having owned his own high-end commercial offset printing business primarily catering to advertising agencies for over 7 years.

Industry Experience

As a long time advocate of technology, Jeff has diverse personal hands-on experience in many high level positions either designing or utilizing the latest technology with specialization in the following vertical markets:

• Online Business / SaaS / Web Services
• Computer Software
• Computer Hardware
• Marketing / Advertising / Social Media
• Consumer Electronics
• In-flight Entertainment / Aviation / Aerospace
• Industrial Electronics
• Tele-communications
• Computer Networking
• Internet Retail (‘e-Tail’) Space / E-commerce
• Supply Chain
• Printing and Graphic Production

Jeff's professional recommendations and professional profile are available on LinkedIn:

Jeff's web design portfolio can be found here:

WordPress Interactive Training

 

In August 2011 Jeff created a meetup group called “WordPress Interactive Training” which offers bi-weekly 1 hour long web conference hands-on WordPress training covering many useful topics, suitable for beginners thru intermediate WordPress users.

 

Jeff's current professional interests are focused on helping business owners gain insight into and effectively utilizing the latest emerging Tools & Technology (particularly web-based tools) to help run their business and enhance their marketing efforts.

With his primary perspective on Tools & Technology as a general topic that can be applied to any region geographically, Jeff is also gaining insight into regional issues specifically related to the Denver-metro area.

Currently Jeff brings a fresh approach to the Denver area, being one that still has a bit of an untainted outsider's point-of-view, yet is getting more-and-more accustomed and attached every day to all that the greater Denver area has to offer.

With Jeff's current focus on internet marketing and business productivity tools he is constantly scouring the internet for the latest tools, technology, and best methods for marketing and business process improvement related to:

*PRODUCT MANAGEMENT / PROJECT MANAGEMENT

>>>Product Management and Project Management including online requirements gathering tools, collaboration tools, and technical writing.

*TECHNICAL WRITING

>>>Requirements gathering, requirements documentation (PRD/MRD), wire frame diagrams & screen flows, data sheets.

*WEB DEVELOPMENT

>>>Data driven websites with integrated social networking (typically built on WordPress).

*WEB DESIGN

>>>Creation or re-design of websites using CMS and SEO strategies.

*INTERNET ADVERTISING

>>>Pay-Per-Click Advertising (PPC), Keyword Management, Search Engine Optimization (SEO), Banner Campaign Management, Web Analytics.

*ECOMMERCE

>>>Integrated shopping carts, product photography.

*LEAD GENERATION & MANAGEMENT

>>>CRM & Sales Process.

*EMAIL MARKETING

>>>Creation of HTML email campaigns with tracking analytics.

*BRANDING & CORPORATE MESSAGING

>>>Go-To-Market Kits, Product Launches, Product Marketing.

*CORPORATE VIDEO

>>>Screencasts, webinars, video broadcasts, podcasts, software demos, corporate bios.

*PRINT COLLATERAL

>>>Brochures, data sheets, technical documents.

*PRINT ADVERTISING

>>>High resolution advertising artwork & campaign management.

*MARKET RESEARCH

>>>Competitive landscape, market trends, emerging technologies, opportunities, SWOT analysis.

*DATA SERVICES

>>>Access Programming, Data Mapping, Advanced Excel.

Product Management and Marketing

From Sept 2008-Feb 2009 Jeff was engaged in a consulting role managing commercialization of software products and marketing at a leading international management consulting firm in Denver. This engagement involved:

• Developing, executing, and promoting a Business Plan for commercialization of a complex software offering.

• Capturing, defining, and translating business requirements into functional and non-functional requirements by documenting product requirements (PRD), market requirements (MRD), and Use Cases.

• Defining and executing across the organization a Project Plan with process definition (process flowcharts).

• Creating marketing materials, site-maps, and web-based tools for email marketing campaigns.

Product Management

In a prior role as Product Manager at Panasonic Avionics, a leading company within the In-flight Entertainment industry, Jeff was responsible for product implementation and driving commercialization and product development through the entire project life-cycle by managing requirements definition/analysis, solution design, requirements documentation, sales/marketing support and change management.

Projects Jeff was responsible for at Panasonic Avionics for the In-flight Entertainment industry included product management for commercial software applications supporting connectivity of personal electronic devices to commercial aircraft including iPods and iPhones with support for playing and viewing passenger's iPod media (songs, movies, podcasts, photos) while passengers are also charging their iPod while it is connected at the seat within the aircraft.

Playing back iPod media via connection at the passenger's seat.

Jeff was also responsible for bringing to market for commercial aircraft the capability for a software based USB Media Player application allowing playing/viewing of passenger media (photos, songs) from a passenger's connected USB thumb drive or digital camera at the seat.

USB Media Player and iPod In-Flight

Entertainment applications at Panasonic.

News content delivered as part of In-Flight Entertainment application provided by Panasonic Avionics.

Onboard seat-to-seat instant messaging system.

As a Product Manager within the Product Planning group at Panasonic Jeff worked within the framework of Systems Development Life Cycle (SDLC) methodology to create software documentation such as Product Requirements Documents (PRD), Application Requirements Documents (ARD), Market Requirements Documents (MRD), Product Description Documents (PDD), wire-frame designs, use cases, user-interface design, feasibility analysis, product design, usability testing, implementation, evaluation, maintenance, and commercialization. In this role Jeff also supported marketing efforts with product marketing including graphics, screen mock-ups, documentation, customer facing product presentations, sales support, etc.

Marketing and Web Management

In former roles as Marketing Manager at other high-tech companies utilizing traditional and online marketing mediums Jeff managed web content, web design, web development (including database driven websites), online marketing (PPC/SEO/SEM), web analytics, hands-on graphic creation (Photoshop), email marketing campaigns and analytics (using most of the top known email marketing software), print advertising (including ad campaign management and media management with ad insertions), and trade show coordination. In addition to marketing and web management Jeff has held roles of Sales Manager and National Accounts Manager handling sales personnel, lead generation, sales processes, and business development within key accounts.

Web Development and NetSuite

In addition to over 5 years of web development and web design experience using technologies such as PHP/JavaScript/ASP/VB Script/CSS/HTML/DHTML, Jeff has 1 1/2 years of direct experience with NetSuite Web Store Integration (e-commerce). As a Certified NetSuite Consultant (NetSuite Solution Provider), Jeff has experience developing NetSuite templates, forms, and reports using custom fields within a NetSuite product catalog, and he understands some of the idio-syncracies and limitations of the NetSuite platform. Jeff has the ability and experience of developing creative solutions for non-standard problems that exist with NetSuite.

Certified NetSuite Consultant (NetSuite Solution Provider)

Being involved as a 'General Technologist' for at least 15 years now with a background in web, computers (Mac & PC), gadgets, and marketing tools with a focus on internet strategies…

Jeff is a seasoned professional having held high profile positions within global organizations with highlights including designing and bringing to market complex In-Flight Entertainment web-based software for Panasonic Avionics, and as a key business development driver at D-Link Systems in the role of National Accounts Manager.

Objective

In the various roles that Jeff participates, his objective is always to take a hands-on leadership approach in helping to define, communicate, drive, and execute product, service, and marketing requirements from inception through development to customer delivery by working collaboratively across internal and external client organizations where his ability to initiate creative ideas and execute plans against high-level company objectives will contribute to bringing the company to the next level.

Consistently taking ownership responsibility of projects he works on, Jeff's written/oral communication and collaboration skills allow him to work well independently as well as within a team environment both on-site and remotely.

Denver Tools and Technology Examiner

As time allows Jeff also applies his practical technology experience by writing tech articles and content for Examiner.com as the Denver Tools and Technology Examiner.

Denver Tools and Technology examiner

Mile High Gadget Guy?

With Jeff's 'early adopter' gadget days going back to the Philip's Ninõ (~1999) and the first Palm Pilot, today Jeff remains an avid iPhone/iPod/iPad/Mac user. enthusiast

More recently Jeff's involvement with gadgets included helping spearhead a cutting edge development project connecting iPods and iPhones to commercial aircraft as part of an In-Flight Entertainment system where passengers can enjoy watching or listening to their iPod's media through the in-seat LCD display while their iPod/iPhone charges during flight.